Our Pack
Meet the good people who think animals are great.
We’re a dedicated team that knows and loves what we’re talking about. We have a passion for understanding and learning about animal health and nutrition and are excited to share that knowledge with others. Scroll down to learn a little more about us and find links to our blog posts.
In addition to helping you learn about your pet’s diet, we can also connect you with great vets, trainers and doggy daycares in the area. Just about everything your furry family member could need. Stop by the store or check out our Pet Resources page for more info.
Natalie Soonthornswad
Owner & Pack Leader
Natalie’s love for animals goes back to her childhood when every photo of her included at least one cat. Since adopting Loki ten years ago, she’s become a dog lover too, but it’s still weird that there’s not a cat in this photo. This devotion to cats and dogs has led her on a life-long quest to understand animal nutrition and share that knowledge with others in order to become better guardians for our pets.
Chelsea Niekelski
Chelsea is dedicated to studying a holistic approach to health and applying that passion to helping dogs and cats. She loves taking long walks in Lafayette with her PiDog and cooking up healthy meals for her friends.
Sarah Arnold
Sarah has been in the natural pet food business for years and when she’s not at The Happy Beast, you can find her working at Colorado Integrative Veterinary in Longmont or doing dog food demos for Earthborn Holistic, one of our favorite brands.
Matt LeBeau
When not at his day job at Vermilion Design + Digital, Matt’s our fixer-of-electronic-things and marketing idea man. Any weekend you can find him running the trails with Loki and handing out free dog wash cards.
Loki
Director of Security
Resident store dog and fearless companion, Loki is a 9-year old rat terrier that we adopted from Helen Woodward Animal Center, an amazing rescue in North County San Diego, way back in 2005. Sworn protector of the store, most days you can find him on security duty (i.e. asleep in his cubby hole below the front desk).
And a few more of our furry friends…
